Is Your Reason Replaced By Emotion?

There is a big difference between processing information on a printed page and assimilating data conveyed through a series of moving pictures.  Images have a way of evoking an emotional response.  Pictures are effective at pushing rational discourse — linear logic — into the background.  The chief aim of television is to sell products and entertain audiences.  Generally speaking, television seeks to provide emotional gratification.  As a visual medium, its programming is designed to be amusing.  Substance gives way to sounds and sights.  Stirring feelings obscure hard facts.  Dramatic images drown out important issues.  Emotion replaces reason.

Arthur W. Hunt III, “Tomorrowland:  The Future Is Here — Isn’t It Mesmerizing?”  Christian Research Journal, Vol. 23/No. 1, p. 38